Gentile Brewing Co. - Beverly, MA

We were tasked with creating Gentile Brewing Company’s first ever beer can label after years of taproom-only distribution. We wanted the label concept to reflect the style and brand of the brewery, while being unique and noticeable on store shelves. After months of development, we arrived with the cigar label concept and finally introduced it to the public with a major release party event. Wa gave away custom koozies and 2 lucky winners received a custom gift pack as well. The label design went on to win Communication Arts Magazine’s 2019 Design Annual Award and was featured in print. We’re honored to see this small hometown brewery making a splash on an international scale. Reflective can photos by Marshall Dackert Photography.